The exchange of digital media across content delivery networks (CDNs) has grown – and will continue to grow – at a rapid pace. Some estimates project a fourfold increase in digital content crossing CDNs by 2018. This mounting traffic puts tremendous stress on a global Internet infrastructure with latency and bandwidth issues. Maintaining system availability throughout the media asset flow is critical for all in the digital media and entertainment industry.
To improve efficiency, speed and reliability, content must be located near Internet service providers (ISPs) and consumers. Equinix Media Cloud Ecosystem for Entertainment (EMCEE™) houses all media content delivery systems in data centers near partners and large user populations, reducing latency and increasing bandwidth performance. Leveraging Equinix International Business Exchange™ (IBX®) data centers provides world-class reliability and operational excellence to keep the process flowing. Our data centers deliver, on average, 99.9999% global uptime and best-in-class physical security.
In tests conducted in Equinix’s global Solution Validation Centers™, video streaming applications that flowed through Equinix data centers experienced 47% lower network latency. Our test results also show that our customers save, on average, more than 25% on network bandwidth costs by aggregating Internet traffic delivery to improve performance and scalability.
Building direct, secure and reliable connectivity to cloud service providers with Equinix’s Performance Hub and the Equinix Cloud Exchange allow companies to bypass the concerns of the public Internet and take advantage of the many benefits of cloud computing.
As cloud usage takes off, data production grows exponentially, content pushes closer to the edge, and end users demand data and applications at all hours from all locations, the ability to connect with a wide variety of players becomes ever more important.
Equinix Performance Hub can enable your company to securely and directly connect to leading public clouds, easily deploy a private cloud, and lay the foundation of a hybrid cloud.